![]() In the Google Analytics section, check Use Enhanced Ecommerce. Turn on enhanced ecommerce tracking Steps: If you need more detailed tracking information, then you can turn on Enhanced Ecommerce tracking. Click the Enable Ecommerce toggle to turn it from OFF to ON.In the View column, click Ecommerce Settings.In your Google Analytics account, click Admin.If you want additional information about visitor behavior If you just want transaction and revenue data You can implement Google's ecommerce tracking at two different degrees of detail: Google Analytics can't track visitors until you remove password protection from your online store.Īfter you enable Google Analytics on your store, continue to Step 4: Turn on ecommerce tracking. In the Google Analytics section, paste your Universal Analytics property in the Google Analytics account field. ![]() In a new browser tab, open your Shopify admin. Make sure that you create a Universal Analytics property.Ĭopy the Universal Analytics property to your clipboard by highlighting it and pressing ctrl+C on PC or command+C on Mac. Select Create a Universal Analytics property only.īy default, Google creates Google Analytics 4 properties, which are not compatible with Shopify. In the Property column, click Create Property. In the Account column, select the correct account. In a web browser, sign in to Google Analytics. ![]() To enable Google Analytics, you must create a Universal Analytics property in Google and add it to your Shopify store. After you create your account, continue to Step 3: Enable Google Analytics. You don't have to use the Gmail account for anything other than signing in and out of Google Analytics.Īfter you have a Google account, you need to Create an Analytics account. If you don't already have an account for a Google product, then create a Google account. If you already use Google products, such as Gmail or Ads, then you can use the same account for Google Analytics. You need a Google account to use Google Analytics. Continue to Step 2: Get a Google Account. If you don't see a tracking code in the Google Analytics section of your Preferences page, and you don't have a Google Analytics tracking tag in your theme.liquid file, then Google Analytics isn't enabled on your store. If you see any of these tags in your theme.liquid file, then you have Google Analytics enabled already and can skip to Step 4: Turn on ecommerce tracking. In the theme.liquid file, look for any of the following Google Analytics tracking tags: ga.js, dc.js, gtag.js, or analytics.js. In the Layout section, click theme.liquid. If you see a code beginning with UA- instead, then you have Google Analytics enabled already and can skip to Step 4: Turn on ecommerce tracking. If you see this, then continue to the next step. In the Google Analytics section, make sure that the box has only the text Paste your code from Google here, and is otherwise empty. If you aren't sure whether you've enabled Google Analytics for your store before, then follow these steps:įrom your Shopify admin, click Settings > Apps and sales channels.įrom the Apps and sales channels page, click Online store. If you're sure you've never enabled Google Analytics for your store before, then skip to Step 2: Get a Google Account. Step 1: Make sure you don't have Google Analytics enabled alreadyĮnabling Google Analytics more than once results in inaccurate data. If you need help with setting up Google Analytics, then you can hire a Shopify expert. Find out what this means for you.īefore you can start gathering data about your store, you need to have a Google account, sign up for analytics tracking, and choose what data you want to track. Google Analytics 4 is Google’s next-generation measurement solution, and is coming to Shopify in March 2023. Google is sunsetting Universal Analytics in July 2023.
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